Been into one of a select group of our newly designed/remodeled ABC locations lately? The ones that not only offer the ‘new look’ of our store design going forward, but also offer a few other added features?

We display our top wines in a glass door, ‘Wines of Distinction’ case, rather than in our older, intimidating ‘wine rooms,’ so you can not only view all of the selections at once, but you can actually rub your face on the glass door, a mere three inches from the actual bottles! Reminds me of Ralphie in ‘A Christmas Story’ ogling his Red Rider BB Gun in the department store window!

 You may have also seen our new addition, the Napa Technology WineStation, or wine tap systems. You can sample eight (some stores offer four, some have twelve) different red and white wines, at proper temperature, a half ounce at a time, no charge, by simply asking! We try to keep the taps full of new or current Direct to You selections, a wonderful way to try before you buy. The selection is well rounded and offers some red and some white wines, with an occasional rose or sweet wine...get this...served in a proper glass, our famous ABC logo stem we use at all of our in-store events!

 Stop in when you can, ask at the counter, and sample a few...we want you to!

Shayne Hebert, Central Florida Wine Supervisor